CMO (Chief Marketing Officer) – Marketing Executive

Acerca de la Empresa

Mercadona is a leading Spanish supermarket chain with a strong commitment to quality, innovation, and customer satisfaction. With a vast network of stores across Spain and Portugal, we are dedicated to providing fresh, high-quality products and an exceptional shopping experience. Our success is built on a strong values-driven culture, prioritizing our people, our customers, and sustainable practices. We are constantly evolving to meet the needs of modern consumers and maintain our position as a market leader.

Descripción del Trabajo

We are seeking an accomplished and visionary CMO (Chief Marketing Officer) – Marketing Executive to lead our marketing efforts and drive brand growth across all channels. This pivotal role requires a strategic thinker with a proven track record in retail marketing, digital transformation, and brand management. The successful candidate will be responsible for developing and executing innovative marketing strategies that enhance our brand presence, engage our diverse customer base, and support our business objectives. You will lead a talented marketing team, foster a culture of creativity and data-driven decision-making, and ensure our marketing initiatives resonate with our core values and market leadership. This is a unique opportunity to shape the future of a beloved national brand in a dynamic and competitive market.

Responsabilidades Clave

• Develop and implement comprehensive marketing strategies aligned with business goals.
• Lead, mentor, and expand the marketing team, fostering a high-performance and innovative culture.
• Oversee all marketing channels, including digital marketing, traditional advertising, in-store promotions, PR, and social media.
• Drive brand positioning, messaging, and overall brand identity to ensure consistency and strong market presence.
• Utilize market research and data analytics to identify trends, customer insights, and opportunities for growth.
• Manage the marketing budget effectively, ensuring optimal ROI on all campaigns.
• Collaborate closely with sales, product development, and customer service teams to ensure integrated strategies.
• Monitor and report on the effectiveness of marketing campaigns, making data-driven adjustments as needed.
• Lead digital transformation initiatives within marketing, including e-commerce, CRM, and personalization strategies.
• Build and maintain strong relationships with external agencies, media partners, and industry influencers.

Habilidades Requeridas

• Minimum of 10-15 years of progressive experience in marketing leadership roles, with at least 5 years as a CMO or similar executive position.
• Extensive experience within the retail or fast-moving consumer goods (FMCG) industry.
• Demonstrated success in developing and executing large-scale marketing strategies that drive brand growth and revenue.
• Deep understanding of digital marketing, e-commerce, SEO, SEM, social media, and CRM platforms.
• Strong analytical skills with the ability to interpret market data and translate insights into actionable strategies.
• Proven ability to lead, motivate, and develop high-performing marketing teams.
• Exceptional communication, presentation, and interpersonal skills.
• Fluency in Spanish and English.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Cualificaciones Preferidas

• Master's degree (MBA) in Marketing or Business.
• Experience with international market expansion.
• Familiarity with the Spanish retail landscape and consumer behavior.
• Proficiency in marketing automation tools and analytics platforms.
• Strong network within the marketing and media industry in Spain.

Ventajas y Beneficios

• Competitive executive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holiday schedule.
• Company car or mobility allowance.
• Opportunities for professional development and executive training programs.
• Employee discounts on Mercadona products.
• Pension plan contributions.
• Dynamic and collaborative work environment within a market-leading company.
• Relocation assistance if required.

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